E-Commerce | Ebenet Technologies

Jan 08

Top 10 Reasons to Have a Personal or Business Website for your Business in 2020

Do you really need a website for business? Believe me, the answer is yes. There aren’t any businesses that can keep functioning without a web presence, and in fact, there’s no reason not to have one. Your business website can be a very effective marketing tool and it can be your online curriculu...

Sep 24

Using Images Strategically in Search Engine Optimization

Using Images Strategically in Search Engine Optimization is a very important thing to consider. When assessing page structure and layout, there is a subtle, yet strategic way to use images in an SEO-friendly manner (beyond ALT tags) that improves your search rank while allowing you to integrate t...

Sep 05

In: Advanced SEO Techniques , Brand development , SEO
By: Ebenet Techs
Date: September 5, 2018
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- 1741

Incorporation of Company SEO and Branding

SEO is not an exact science. This becomes apparent when trying to incorporate both SEO and branding into a strategy. This process is finicky to say the least. On the one side, SEO deals with the placement of keywords and phrases. On the other side, branding deals with company loyalty and culture. ...

Aug 25

In: Advanced SEO Techniques , Business advice , Online marketing , SEO
By: Ebenet Techs
Date: August 25, 2018
- 0
- 51

Which has more SEO Value between Absolute Links and Relative Links?

The argument between absolute links and relative links continues to live on in the SEO world. The individual significance of each has been contested, but it is widely regarded that absolute links provide better SEO value on the whole than relative links. Many believe that absolute links have less ...

Aug 21

In: Advanced SEO Techniques , Online marketing , SEO
By: Ebenet Techs
Date: August 21, 2018
- 0
- 35

The Importance of Anchor Text in Back-links

The importance of anchor text with respect to a linking strategy cannot be overstated. Back-links are a huge part of the search engine algorithm. When initiating a linking campaign, it is vital that external sites link using the appropriate keywords and terms in the anchor text. Almost always, lin...

Aug 19

Can Any Inbound Linking Hurt My Ranking?

The answer is simple – inbound linking cannot hurt your search ranking. How is this known for certain? Well, for one, if inbound were to hurt your rank, your competitors would continually link to your site from link farms. Such a scenario is beyond your control. For this reason, Google cannot...

Aug 18

Is Search Engine Submission Necessary?

The simple answer is no – search engine submission isn’t necessary. The majority of search engines nowadays (most notably Google) crawl and index pages by following links. Using that logic, a single inbound link from any already-indexed page will identify your page to the engine. Subsequen...

Apr 17

In: Advanced SEO Techniques , Business advice , SEO
By: Ebenet Techs
Date: April 17, 2014
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- 25

Google now discounts all reciprocal links

For a long time, reciprocal links have remained at the forefront of most inbound linking strategies. This is going to have to change. Google now discounts all reciprocal links. The algorithm has been altered to identify the exchange of links by two parties for the purpose of increasing their numbe...

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